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Keren Mielke

  • LinkedIn

Business and product strategist specializing in leveraging AI, automation, and analytics to scale digital products and business operations. 8+ years of cross-functional experience in tech, digital health, and e-commerce, driving process improvement and measurable results. Passionate about team development, data-driven decision making, and customer-centric solutions.​

RESUME

PROFESSIONAL EXPERIENCE

Keren Mielke | Business Coaching & Strategy Solutions 

2024 - 2025

Business Plan Development:

  • Built business plans, financial models, and go-to-market strategies for tech, e-commerce, and service clients using AI research tools and data analysis.

  • Automated client onboarding, proposal generation, and campaign reporting using Zapier, Notion, and Google Workspace.

  • Designed full-funnel content strategies, integrating AI tools for social media scheduling, analytics, and customer engagement.

  • Provided coaching on OKRs, business fundamentals, and digital systems implementation.

​​Content Strategy Creation:

  • developing engaging content strategies aligned with brand identity and business goals.

  • strategizing for multi-platform content delivery, including blogs, social media, email marketing, and more.

  • managing audience analysis to make sure content connects with target demographics.

  • providing content calendars, campaign ideas, and storytelling frameworks to boost brand voice and visibility.


DarioHealth,Clinical Content & Behavioral Product Specialist, Customer Success

2022 - 2024

  • Led the creation and scaling of psychoeducational content for digital therapeutics, integrating analytics and AI-driven feedback loops

  • Supported 3,000+ clients with evidence-based coaching via chat, video, and digital programs, using behavioral and engagement metrics to personalize support

  • Automated training, onboarding, and CRM processes, reducing manual workload by 30% and increasing retention by 15%

  • Worked with cross-functional teams to test and iterate product features using data insights and customer feedback

  • Drove adoption of new digital tools and LMS for global coaching and product teams

DarioHealth, Membership Sales Specialist, Customer Care

2020-2021

  • In a B2C sales role, guided clients in the United States in choosing from various digital therapeutic products to improve their health and well-being.

  • worked to meet monthly team KPIs, ensuring consistent performance and goal achievement 

  • upsold and cross-sold various products to B2C members in the United States, tailoring solutions to their specific health conditions.

Wiser Market, Marketing Intern, Sales & Marketing

2019-2020

  • Managed and mentored sales teams, creating AI-powered sales dashboards and pipeline tracking systems

  • Achieved sales KPIs and revenue targets by optimizing workflows and automating lead generation using CRM integrations

  • Conducted B2B/B2C market research, led anti-counterfeiting and product protection initiatives for 1,000+ clients

  • Developed and tested outreach strategies using email automation and marketing analytics platforms

Memo Global, Senior, Sales Management

2018-2019

  • built organizational structures to increase motivation within a sales team of 15-18 sales reps.

  • used training methods to help sales reps achieve their monthly goals 
    developed strategies to help sales reps handle objections in their sales process.

  • selected leads and potential deals for sales reps and managed customer care as needed.

Memo Global, Sales Development Representative, Sales

2017-2018

  • worked in B2C sales to provide clients in the European and Asian markets with personalized services 

  • focused on meeting monthly team KPIs, consistently maintaining performance, and achieving targets.

  • collaborated with the team to support one another in achieving monthly goals.

Qcore Medical, Office Manager, Administration & Management

2016-2017

  • managed vendor relationships, coordinated office repairs and maintenance, and implemented efficient systems for office organization.

  • handled incoming inquiries, communications, and coordinated information flow within the organization.

  • assisted the HR department in various tasks, such as employee onboarding and offboarding, maintaining employee records, coordinating training programs, and organizing company

Military Service, Medical Secretary 

2014-2016

  • Recording medical charts

  • Managing the doctor’s daily schedule 

  • Managing office logistics and administration

EDUCATION

Project Management Institute studies 
Agile Coaching
2024

Udacity Marketing Program

Nanodegree studies in Digital Marketing

2023

Udacity Product Program,

Nanodegree studies in Product Management

2022

SheCodes Coding Workshop

Certification studies in SheCodes Basics  

2021

Codesigner User Experience and User Interface course,

Certification studies in UX/UI

2020-2021

SKILLS & EXPERTISE

Product Management

  • Work with Jira, Figma, and Miro 

  • Problem identification

  • Run design sprints 

  • Vision & Strategy

Sales and Marketing

  • Interpersonal Savvy

  • Behavior  marketing 

  • Business-centric  

  • KPI driven

Junior Leadership

Leadership

  • Concentrate on achieving a common goal

  • Create coordination activity maps  

  • Focus on team dynamics  

  • Open communication  

Coaching  

  • Coach education and skill development  

  • Goal setting including strategic planning

  • Agile Coaching  & mentoring 

  • Collaboration  

Administration

  • Work with Microsoft Office, Excel, and Google Analytics   

  • Database management  

  • Bookkeeping 

  • Data-driven 

CONTACT

CONTACT

Phone

0509733422

Email

  • LinkedIn
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